From the beginning LDC made it clear to us that they wanted to back a management team and allow that team to run the business. They were true to their word.”
New geographies and products
Fever-Tree considerably expanded its operations overseas during our partnership, to the point where 70 per cent of its revenue was derived from exports.
The business went on to extend its products to include a wider range of other mixer drinks such as Elderflower Tonic Water and Sicilian Lemonade, lines which are now stocked in some of the UK’s leading supermarkets including Sainsbury’s, Tesco, and Waitrose.
The business performed ahead of plan with strong trading in all key markets as well as new product launches and international expansion.
Financial support with expertise
Our Value Creation Partners (VCP) supported the business’ development. They brought valuable insight to the investment and helped to drive operational improvements, while always being guided by the ambitions of the management team.
This included helping to implement a new CRM system to further improve UK sales, as well as revising distributor partnerships in key international territories such as Australia, Belgium and Canada.
Making a splash
In November 2014, with strong interest from institutional investors, Fever-Tree underwent a hugely successful £154.4m listing on AIM. This resulted in 60.4 per cent of the business being publicly traded and raised gross proceeds of approximately £93.3m.
During our partnership the enterprise value of the business doubled.
The LDC team took the time to understand our vision for Ellis Whittam and believed in our potential.”
“I am proud of the significant growth we’ve achieved together with the backing of LDC over the last four years. I appreciate their support. Ellis Whittam is now in a great position to bring its services to even more customers as part of Marlowe plc.”
Ellis Whittam was acquired by Marlowe plc in October 2020, marking an exit for LDC.
Ellis Whittam will retain its brand name and CEO Gavin Snell and the firm’s board of directors will continue to lead the business. As a part of the deal, Mark Ellis will retire after 16 years.
Our goal is to increase the range of healthcare communications services that we can offer to commercial and medical affairs teams internationally, and with the financial and strategic support of the team at LDC we have been able to do just that.”
We exited our investment in Fishawack Heath in March 2020 to investment firm Bridgepoint for an undisclosed sum.
A strong heritage in buy & build and healthcare
LDC plays an active role in supporting the buy and build strategies of its portfolio companies, enabling them to drive growth and market share. Between July 2018 and March 2020, LDC-backed businesses across the UK acquired 40 companies with a total enterprise value of over £220m.
LDC has a successful track record in backing the management teams of healthcare businesses, having invested almost £300m in more than 35 healthcare firms. Fishawack joins a long list of successful partnerships including Quantum Pharmaceutical which went through an IPO in 2014, pharmaceutical manufacturer Penn Pharma and leading clinical trials business Synexus. More recently, LDC invested in Ashtons Pharmacy Services.
Our partnership with LDC has been pivotal in our growth journey. With the team’s strategic support and financial backing, we have not only been able to take advantage of increased market demand for cloud services, but continually invest in our offering and recruit the best talent.”
During our partnership, the business also invested in its proprietary technology platform to launch the Giacom Cloud MarketTM, which enables IT consultants to sell and license cloud services more easily and expanded its product portfolio with complementary products such as cybersecurity software BitDefender and hosted voice technology provider TalkTalk Business.
Ongoing support
In November 2017 LDC completed the sale of Giacom to Livingbridge. As part of the deal, LDC reinvested for a minority stake as it continues to support Giacom’s ongoing growth strategy.
2020 saw Giacom recognised in the Sunday Times Tech Track 100 in its fourth consecutive year. Since LDC’s original investment in 2016 the business has increased turnover from £6.6m to more than £35m.
In November 2020, following a four year partnership, LDC successfully exited its minority shareholding in Giacom to Digital Wholesale Solutions, an independent communications, IT and cloud services provider to the Channel.
Awards
Northern Tech Awards Top 100
2019
The Sunday Times Tech Track 100
2017, 2018, 2019 & 2020
Large Company Management Team of the Year
Giacom – BVCA Yorkshire & North East Management Team Awards 2018
The team at LDC has played a key role in championing our expansion over the last four years. LDC backed the leadership team here at Mitrefinch to deliver on our growth plans, and it’s been great to have them in our corner.”
LDC’s Value Creation Partners team also supported with Mitrefinch’s approach to product and service pricing.
The work by LDC’s Value Creation Partners has been excellent. You have given us a great foundation to re-launch our pricing strategy.”
During our four year partnership, the company’s revenues doubled to reach £24m and employee numbers grew by 64 per cent.
In October 2020, LDC agreed to sell its stake in Mitrefinch to Advanced, the UK’s third largest provider of business software and services.
We wanted to change our business and realise our business plan. We wanted investment to build new businesses, organically grow our business, invest in our teams and complete some acquisitions to grow our portfolio. We had a choice of a few people to go with, and what I liked the most about LDC was their approach. First and foremost, it wasn’t the business, it was the management team that they were interested in.”
Award-winning event
The NEC won a number of awards during its partnership with LDC including ‘Deal of the Year’ at the Midlands Insider Dealmakers Awards 2015, ‘Large Business of the Year’ and Paul Thandi CBE as ‘Ambassador of the Year’ at the West Midlands Business Masters Awards in 2017, and ‘Large Management Team of the Year’ at the BVCA Management Team Awards in 2017.
Revenue grew each year throughout the partnership, and the financial results for the year to 31 March 2018 reported revenue of £162.1m, up £4.4m on the previous year.
This growth reflects the group’s strategy to broaden the range of events across the NEC campus and city centre venues following investment in facilities and increased use of customer data analytics to maximise new event opportunities.
All set for ongoing growth
In October 2018, LDC exited its investment in the NEC Group to Blackstone, and completed a minority reinvestment. This will allow LDC to continue to support the management team on the next stage of the company’s growth journey.
In 2019 The NEC Group picked up the ‘Best Venue’ (over 20,000sqm) award at the Association of Event Organisers (AEO) Awards.
Get your arms around the Value Creation team from day one, they are there to help you, they are a great group for LDC. We worked on sales effectiveness. I recommend every CEO to gets to know how you engage with your market and how you can do it better.”
Awards
Large Business of the Year and Paul Thandi as Ambassador of the Year
West Midlands Business Masters Awards 2017
Deal of the Year
NEC Group – Midlands Insider Dealmakers Awards 2015
Large Management Team of the Year
BVCA Management Team Awards 2017
Best Venue (over 20,000sqm)
Association of Event Organisers 2019
LDC’s experience of backing tech and media companies gives us great confidence in our future partnership with the private equity house. LDC will help us capitalise on the huge opportunity we have to further develop our software offering to become a world-leading marketing procurement platform.”
Our 10-year partnership with LDC enabled us to transform the business from a small, UK company to an international player with unrivalled infrastructure and breadth of expertise.”
Flexible, long-term partnership
While the decade following the 2008 economic downturn was challenging for the UK manufacturing sector, Microlease’s story is proof there are still success stories to be found.
We’re proud to have supported the management team as our flexible partnership helped the company to increase its enterprise value by 800 per cent.
In 2017, following a decade of support, Microlease was acquired by US-based Electro Rent Corporation to create a global leader in its field.
The sale generated a 3.5x return for LDC.
My experience was that we invested heavily in the first twelve months with the private equity backer we had and that paid dividends over the course of the development of the business.”
Headquartered in Paignton in Devon, Amberon is one of the UK’s leading providers of traffic management services. It offers a wide range of safety solutions to support planned and emergency repairs, from traffic lights, signage and convoy working to variable message signs and CCTV.
Accelerating success
Amberon secured a £25m funding package from LDC and HSBC in June 2017 to support its growth strategy.
Our partnership allowed the business to make an acquisition, invest in new equipment and upgrade its depot network, including opening six new locations across the country and adding 50 new vehicles. This created a 24-strong depot network with sites in Leeds, Liverpool, Hereford, Peterborough, Bridgewater and Lincoln, and gave the business a fleet of more than 400 vehicles.
The management team also undertook a recruitment drive and created 50 new jobs, increasing its headcount to 550 people nationwide.
Realising ambitions
Before the deal, Amberon’s ambitious management team were aware of the scale of the opportunities in the market and were looking for a way to unlock the potential of the business without losing control.
Working in partnership with us made this possible. Dan East, Commercial Director at Amberon, said: “The skill set that LDC brings, especially in our case when it comes to making acquisitions, is invaluable in terms of the quality of analysis and clear strategic thinking. It was that, as much as the financial backing, that made possible what we achieved in a relatively short period of time.”
The road ahead
In December 2018, we reached an agreement to sell our stake in Amberon. H2 Equity Partners acquired Amberon for an undisclosed sum as the business moved to the next stage of its growth strategy.
We’ve enjoyed working with the team and have benefited from their financial support, expertise and strategic guidance, as well as their trust in us to deliver.”
LDC has been a really supportive partner. They have encouraged us to focus on our priorities and have trusted us to get on with things. Our partnership has given us the perfect platform to invest in key growth areas of the business, broaden our customer base and fundamentally improve the way we operate.”
The next track
In December 2019, LDC agreed to sell its stake in Martin Audio to Focusrite plc, the global music and audio products company, in a £39.2m sale.
The transaction follows a period of significant growth for Martin Audio with the business recording a turnover of £24.4m for the 12 months to October 2019 (unaudited accounts), up 12 per cent on the previous year, with an EBITDA of £3.4m, increasing by 31 per cent year-on-year.
Following the sale to Focusrite plc, Martin Audio will continue to operate autonomously as a subsidiary of Focusrite, maintaining its existing leadership team as it looks to continue to drive international growth opportunities and extend its client portfolio.
The transaction provides a money multiple return of 2.6x for LDC.
LDC has backed our plan from the beginning and has played a key role in helping us set the wheels in motion, offering us the flexibility we needed and directly supporting our recruitment efforts.”
The LDC team played a significant role in helping us achieve the success we did, focusing our strategy and helping us to find the right people at the right time to meet our goals.”
Award-winning growth
Just two years after the investment, in 2017, BOFA won a coveted Queen’s Award for Enterprise for Innovation for its unique and revolutionary Intelligent Operating (iQ) system. The award recognised not just the innovative nature of the product, but also its strong financial performance.
Then, in 2018, the business appeared in The Sunday Times HSBC International Track 200, which lists the companies achieving the fastest rates of growth in overseas sales.
This was thanks in large part to the company establishing its first on-the-ground presence in mainland Europe with an office in Hamburg, Germany as well as investing in its US-based operation in Illinois. A move that led the US office to deliver 23% year-on-year growth and the business to increase its employee numbers by more than 50% in three years.
This expansion helped push international sales to over £21m by 2018.
During our partnership, overall revenues almost doubled, thanks to continued investment in the company’s infrastructure to support the businesses’ global growth strategy.
Back in 2015, the business had reached a crossroads and we were looking for options for new ownership. Private equity came into the picture and it seemed the ideal channel for which to further develop the company and professionalise the business.”
A true partnership
Our support for the business was much more than financial, and we worked very closely with the team, consulting on strategy and tapping into our extensive network of contacts to support the board.
Tony Lockwood said: “The LDC team played a significant role in helping us achieve the success we did, focusing our strategy and helping us to find the right people at the right time to meet our goals. Crucially, though, their input was always supportive and encouraging, rather than mandatory or demanding.”
The next chapter
In September 2018 LDC completed the sale of BOFA to NYSE-listed Donaldson Company, Inc. (NYSE:DCI), the leading worldwide manufacturer of filtration systems and parts. Donaldson agreed to acquire an 88% stake in BOFA for £79m valuing the business at £90m and marking our exit from the business.
Awards
Queen’s Award for Enterprise for Innovation
2017
Mid-Market Management Team
National BVCA Management Team Awards 2019
Management Team of the Year
BOFA – Solent Deal Awards
Large Deal of the Year
BOFA – Solent Deal Awards