The business’ partnership with LDC has been transformational. LDC backed an ambitious vision under independent ownership, investing in people and infrastructure, enabling us to build out our sales and product capabilities, and crucially, supporting us to unlock new revenue streams from our dataset and deliver ever increasing value back to our customers.”
In LDC we’ve chosen an investment partner whose purpose very much aligns with our own. Their support will allow us to accelerate our growth plans while maintaining our focus on driving tangible improvements and positive change.”
Accelerating growth across markets
With LDC’s support, Sedex has completed a £20 million upgrade to the Sedex Platform, new supplier assessment tools and the launch of SMETA 7.0 – the most comprehensive evolution of the audit methodology in years.
Sedex also expanded its geographic footprint across key markets including the US, APAC and Europe, whilst launching new product capabilities..
As a result, the business more than doubled revenues during the three year partnership.
In March 2026, Sedex was named in the Megabuyte50, the top mid-market technology companies in the UK.
A successful exit
In May 2026, LDC agreed to exit its investment in Sedex to funds advised by Apax Partners LLP. Completion is subject to the usual regulatory requirements.
Sedex has developed a uniquely powerful offering that equips companies around the world with the tools to manage risk, demonstrate improvement and drive responsible practices across the tiers, regions and facilities of complex supply chains.”
Our partnership with LDC has been transformational. They backed our vision to build a truly international uniform solutions business and supported us every step of the way. Their patient capital approach also gave us the runway to invest in the right areas for long-term success.”
LDC has a strong brand and heritage in the UK as part of Lloyds Banking Group and gives us the platform to accelerate our growth plans while maintaining our client-focused, collaborative approach.”
The past six years have been a huge success for Global. LDC’s investment and partnership enabled us to accelerate our growth ambitions, while maintaining our focus on exceptional client service and innovation. We have benefited from a number of valuable introductions across their portfolio and we’re particularly grateful for their flexibility throughout our journey together.”
Our partnership with LDC has been instrumental in our transformation. They backed our ambitious growth plans, supported us through three acquisitions and helped us invest in our people and infrastructure, including our training academy.”
Rapid growth
During its successful five-year partnership with LDC, PAM more than doubled revenue from £29m to £67m. It also expanded the number of employees it supports from 600,000 to more than 1.5 million across more than 1,500 client organisations.
In March 2026, LDC exited PAM to Optima Health PLC, the UK’s leading provider of technology enabled corporate health and wellbeing solutions, in a transaction that valued the business at £100m.
Chris Rigg, CEO, PAM Group, joined our healthcare leaders roundtable discussion to give his viewpoint on innovation, ESG and how private equity is helping the management team at PAM to achieve their ambitions.
This partnership gives us the firepower to accelerate growth while focusing on exceptional service and innovation. LDC’s flexibility to invest for the long term aligns perfectly with our vision.”
We are very proud to have built a great business, with talented employees and loyal clients. We and LDC are aligned in our thinking for the Group and they clearly understand and respect our culture and will be a great partner for us as we build on the strong position we’ve created.”
This partnership with LDC gives us the backing and support we need to take EEI to the next level. The LDC team understands our sector and shares our ambition to build a business that leads the market in both technical expertise and operational excellence.”
LDC’s strategic guidance and deep sector experience have been instrumental in our journey to becoming the UK’s leading independent connectivity provider in the end markets we serve.”
Driving rapid growth
During a successful four-year partnership with LDC, Wifinity doubled revenue and increased headcount by 46% to become the UK’s leading independent connectivity provider in its markets.
In January 2026, LDC exited the business to Arcus Infrastructure Partners.
Awards
Mid Market Business of the Year Award
The Lloyds British Business Excellence Awards 2024
LDC has been an outstanding partner, providing not just capital but strategic support and expertise that has been instrumental in our growth journey. Together, we’ve expanded our geographical footprint, enhanced our service offering through two strategic acquisitions, and invested significantly in our technology and people. I want to thank Dewi, Oliver and the entire LDC team for their commitment to our vision and their belief in what we’re building.”
International expansion, acquisitions and investment in tech
One year after LDC’s investment in Hybrid, the business opened its first US office in Philadelphia and has since experienced rapid organic growth in the US, complementing its established presence in Bristol, Sydney, Shanghai and Kuala Lumpur.
Hybrid also completed two strategic acquisitions – Prompt Marketing in 2023 and Crisp Digital in 2024 – which collectively brought valuable expertise into the leadership team, strengthened Hybrid’s capabilities and technology development expertise, and added a presence in Kathmandu.
Hybrid also significantly developed its technology and data proposition with LDC’s support, including AI-powered reporting and optimisation and its proprietary Data Mapper and analytics tools, enabling it to better serve customers in an increasingly complex marketing landscape.
ESG milestones
Beyond hitting new growth milestones, Hybrid strengthened its commitment to environmental, social, and governance (ESG) principles during its partnership with LDC. The business committed to a two-year net positive roadmap, aligning with the sustainability requirements of the public institutions it serves.
Industry recognition
Hybrid’s growth trajectory was recognised with multiple industry awards during its partnership with LDC.
In 2024, the business was celebrated by the BVCA Vision programme, which celebrates the best management teams backed by private equity. The judges recognised that LDC’s investment had not only facilitated Hybrid’s rapid growth but also ensured the company was well-positioned for long-term success.
In September 2025, Hybrid was named ADWEEK’s Fastest Growing Agency. Hybrid also topped ADWEEK’s Large Agency and North East Agency categories. ADWEEK recognised Hybrid’s strong revenue growth, alongside its growth in headcount.
In November 2025, Hybrid went on to win Marketing, Advertising & Public Relations Business of the Year at the Growing Business Awards. These awards, held in partnership with Real Deals, recognise the UK’s most innovative, entrepreneurial and high growth SMEs. The judges commended Hybrid for its commitment to innovation, clear market focus and strong topline growth.
A platform for further expansion
In December 2025, LDC exited the business to EAB, a US-based education company.
The transaction followed a successful four-year partnership that delivered significant growth and international expansion, more than quadrupled revenue and tripled headcount.
AI Insights
Find out how Hybrid is adopting AI and read about how feedback from technology leaders from across LDC’s portfolio paints a picture of innovation, strategic vision, and future potential, in our AI Insights guide.
Download the guide
Awards
Fastest Growing Agency
ADWEEK 2025
Marketing, Advertising & Public Relations Business of the Year
Growing Business Awards 2025
Growing Business of the Year (£25m-£50m)
Growing Business Awards 2024
Vision 2024
BVCA