LDC Top 50 2025
Chris Bunch
CEO
NoBlue2
Since joining NoBlue2 in 2024, Chris Bunch has set an ambitious path for growth: the new business pipeline is up 30 per cent and he plans to increase profits at the Nottingham-based enterprise software provider by £1 million every year.
The company was formed by bringing together NoBlue and Elevate2 – hence the name – and it has been on the acquisition trail ever since. Bunch, a software sales veteran, says that impatience is his superpower. “I like to win. It’s a matter of personal pride,” he says. “I’ve always been a problem-solver and I’m inquisitive and hard-working, all the entrepreneurial traits.”
We have built a business I’m proud of.”
Q&A
What are your ambitions for the business?
We’ve had a footprint in Spain for many years but now I want to grow that, conquer Spain and move into Iberia and Italy. With acquisitions, the export business could be bigger than the UK. I want to stay with this business for a long time and will become even more ambitious as we grow.
Why did you choose a career in IT?
I did a degree in computing and joined industrial software giant IFS as a consulting developer, adapting the software to meet customer requirements. Around 18 months in I realised that there were people a lot better at it than me. But I really enjoyed talking to customers, hearing about their businesses and figuring out how to solve their challenges. IT got me into this industry but an interest in business and sales is what kept me here, and ultimately what developed my career.
What legacy do you want to create?
I’ve met founders over the years who have been inspirational, creating opportunities and wealth for those on the journey with them. I’d like to do that. We have our own IP, recurring revenue, top customer satisfaction and high staff retention rates. We have built a business I’m proud of.
