Pipeline inspection equipment specialist Mini-Cam has expanded its global reach by appointing its first distributor for Central and South America.
The tie-up with Mejoras Energeticas gives Mini-Cam access to markets in Argentina, Mexico, Panama, Costa Rica, Nicaragua, Honduras, Belize and El Salvador.
Mejoras Energeticas is based in Madrid and has also been appointed as Mini-Cam’s partner in Spain and Portugal.
The arrangement means Mini-Cam now has a presence in 40 countries.
As well as sales, Mejoras will look after clients’ servicing requirements and the supply of spare parts.
Mini-Cam, which is based in Warrington, designs, manufactures and distributes hi-tech pipeline inspection systems.
Its crawler and push camera systems are used by water and wastewater companies and their contractors to record and transmit footage during underground surveys.
The company also supplies clients in the oil and gas, petrochemical, construction and engineering sectors.
International sales manager Sven Breitenfeld said: “Following our launch of new product ranges earlier this year, we have an excellent opportunity to grow our overseas business.
“Countries in Central and South America are developing their infrastructure at a rapid rate. Their cities are growing fast, and that is leading to increased demand for fresh and clean water and huge investment to improve their sewer networks.
“Alongside that, pollution and water issues are on the wider political agendas in those regions, so it is important for us to have a presence there.
“Mejoras has more than 25 years’ experience of selling sewer-related equipment and cameras. It has a great set-up, with teams of product and sales managers and engineers working to deliver the best support to our customers in those countries.
“In addition, Mejoras offers full access to markets in Spain and Portugal for our crawlers and camera systems.
“It is the ideal partner for Mini-Cam as we embark on the next phase of our global expansion.”
Mini-Cam, which was established by Nigel Wilson in 1991, has seen exports soar in the past year. Overseas sales now account for 48 per cent of overall revenues, up from 41 per cent in 2015.
The company, which last year received backing from private equity firm LDC, posted revenues of £10.6m for the 12 months to January 31.