The Launch of The Little Hoot – The Big Hoot’s cute little sister…

We’re just under a week away from the launch of ‘The Big Hoot’ and excitement is building ahead of Birmingham’s largest ever public art event.

As Presenting Partner of ‘The Big Hoot’, everyone at LDC has been counting down the days until the trail of owls arrive in the city take up residence until September, and our appetites were certainly whetted last week as ‘The Little Hoot‘ was unveiled.

A dedicated schools programme devised by The Big Hoot’s creators, Wild In Art, The Little Hoot has offered an opportunity for more than 25,000 children at 125 Birmingham schools to get inspired and get involved by decorating their own 90cm ‘owlet’.

The mini-sculptures were unveiled at a special event at the Birmingham Museum and Art Gallery’s Waterhall Gallery on Wednesday July 8th, with teachers and pupils from each of the participating schools on hand to showcase their creations.

The finished owlets marked the culmination of the comprehensive curricular programme, which has helped to boost teaching of subjects as diverse as art and design, science and humanities for children across Key Stages one to four.

While much of attention will be focused on The Big Hoot owls in the coming weeks, it’ll be difficult to ignore their little brothers and sisters, which will be showcased in ‘parliaments’ at 19 different city locations. These will range from the Museum and Art Gallery to Birmingham Airport, as well as at BBC Birmingham, the Library of Birmingham, and a host of other shopping and leisure destinations.

Supported by Education Partner, The Schools of King Edward VI, ‘The Little Hoot’ has played an invaluable role in building interest in ‘The Big Hoot’, engaging young people in the arts, and encouraging families to follow the trail of owls when they land next week.

With the project set to raise funds for Birmingham Children’s Hospital, the educational programme also delivered important messages about health and wellbeing, in line with the hospitals commitment to helping improve children and young people’s life chances.

To find out more about ‘The Little Hoot’, and where to view the owlets, go to:

by Sophie Reed

Notes to Editors

  1. LDC is the private equity arm of Lloyds Banking Group and is authorised and regulated by the Financial Conduct Authority.  
  2. LDC backs ambitious management teams from UK-based medium sized companies seeking up to £100m of investment to fund management buyouts or development capital transactions.
  3. LDC invests in a broad range of sectors and has particular experience in Healthcare, Industrials, Retail & Consumer, TMT, Travel & Leisure, Support Services, Construction & Property and Financial Services.
  4. LDC has a UK regional network with locations in Aberdeen, Birmingham, Bristol, Cardiff, Edinburgh, Glasgow, Leeds, Newcastle, London, Manchester, Nottingham and Reading.